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Use case · E-commerce, COD & RTO

Automate order confirmation and customer follow-up calls.

Use Agni for COD verification, NDR follow-up, abandoned-cart recovery, delivery confirmation, and post-delivery feedback — with every outcome synced back to your order stack through webhooks.

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30+ Indian languagesHinglish native<300msStarting ₹2,999/month
Market context

The COD problem, in numbers.

Published market benchmarks on COD and returns-to-origin in Indian e-commerce — market context, not Agni performance claims.

60–70%Share of Indian e-commerce orders placed as cash on delivery.Source: HillTeck, CallFox, edesy
25–45%Baseline RTO rates reported on unverified COD orders.Source: HillTeck, CallFox, edesy
30–45%RTO reduction reported by sellers using AI order-verification calls.Source: HillTeck, CallFox, edesy
₹400–600Typical cost absorbed per RTO order across shipping, handling, and repackaging.Source: HillTeck, CallFox, edesy
How it runs

From order placed to feedback collected.

One agent covers the full order lifecycle — verification, delivery follow-up, and feedback — and reports every call as structured data.

  1. 01

    Order placed, call triggered

    Your order event fires a webhook or REST API call, and Agni dials the customer for verification. Batch workflows run as outbound campaigns with call windows, retries, and concurrency controls.

  2. 02

    COD verification in the customer's language

    The agent confirms the order, items, delivery address, and intent to accept delivery — in Hindi, Hinglish, Tamil, Bengali, or whichever of 30+ languages the customer speaks. Unintentional or suspect orders are flagged before they ship.

  3. 03

    NDR follow-up before the second attempt

    When a delivery fails, the agent calls to reconfirm the address, reschedule, or capture the real reason — and sends a structured disposition back to your operations team instead of a guessed remark.

  4. 04

    Delivery confirmation and feedback

    After delivery, the agent confirms receipt and collects post-delivery feedback with summaries and sentiment — turning every order into a data point, not a mystery.

  5. 05

    Every outcome synced to your stack

    Dispositions, transcripts, recordings, and summaries flow back through after-call webhooks into your order management system, helpdesk, or internal tools.

Capabilities

Six order workflows, one calling platform.

Each workflow is its own configurable agent — scripts, language, voice, call windows, and outcomes.

COD verification

Confirm the order, address, and intent to accept delivery before anything ships — and flag suspect orders as structured dispositions.

RTO reduction

Catch wrong addresses, accidental orders, and changed minds at the verification stage, where they cost a phone call instead of a return trip.

NDR follow-up

Call after failed deliveries to reconfirm the address, reschedule, or capture the real cancellation reason before the next attempt.

Abandoned-cart recovery

Follow up on abandoned checkouts with a conversation — answer questions, resolve hesitation, and log interest as a structured outcome.

Delivery confirmation

Confirm receipt after delivery and surface issues early, before they become chargebacks or support escalations.

Post-delivery feedback

Collect ratings and open-ended feedback with summaries and sentiment, delivered to your team through webhooks.
FAQ

COD and RTO calling, answered.

How quickly can a verification call go out after an order?
Calls are triggered by your order events through webhooks or the REST API, so a verification call can be placed as soon as the event fires — within the calling windows you configure. You stay in control of timing, retries, and pacing.
What happens when a customer cancels on the call?
The agent captures the cancellation and the reason as a structured disposition, delivered by webhook. Your system decides what happens next — hold the order, cancel it, or route it for manual review.
Does Agni integrate with our storefront or OMS?
Direct integrations today are GoHighLevel and Cal.com. For storefronts, order management systems, and logistics panels, teams connect through REST APIs and webhooks — most trigger calls straight from their order and NDR events.
Are these calls compliant with Indian telecom rules?
The platform supports the workflows compliance teams ask about: DND/NCPR scrubbing, DLT template workflows (140/160 series), consent logging, calling-window enforcement, and complete call recordings and audit trails.
Which languages do the calls support?
30+ Indian languages with 100+ accents & dialects, Hinglish native — covering how 800M+ people across India actually speak. Customers confirm orders far more readily in their own language.
Can a customer reach a human from the call?
Yes. Agents can transfer calls to your support team with context, or log a callback request as a structured outcome for follow-up.
Related

Where teams go next.

D2C & E-commerce

How D2C brands run order, delivery, and support calls on Agni.

Explore →

Customer support

Answer common customer questions without increasing support headcount.

Explore →

Feedback & CSAT

Collect richer post-delivery feedback through real conversations.

Explore →

Run your own order volume through the ROI calculator, or see plans starting at ₹2,999/month on the pricing page.

Ready to cut RTO before it ships?

See how D2C and e-commerce teams use Agni for COD verification, NDR follow-up, and post-delivery feedback — synced straight into their order stack.

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